The sole purpose of this manual is to help professionals write great plans, whether it be a business plan, a charity plan, a campaign, a project, a particular target audience plan, or, as were told recently, to write a wedding plan! I have used SOSTAC® in all of my text books over the years.
We want to empower the future generation of planners to be skilled and competent at a young age so that their SOSTAC® Planning skills will hold them in good stead as they move up their corporate ladder, or, as they step into running their own businesses and projects.
We want professionals to take their plans to the next level of professionalism.
That’s why we have two levels of assessment: The SOSTAC® Associate develops a fundamental knowledge of SOSTAC® Plans which is assessed online via multiple choice/multiple answer assessment.
The more advanced, SOSTAC® Certified Planner, requires professionals to apply their SOSTAC® Planning skill to a mini case online, via multiple choice/multiple answer assessment.