SOSTAC® Certified Trainers


nesma delivers high-quality professional programmes on behalf of the Chartered Institute of Marketing and Chartered Institute of Public Relations, as well as PR Smith’s SOSTAC® Principles and SOSTAC® Certified Planner masterclasses.

Based in Newcastle upon Tyne, UK, we have a robust and international client base servicing some of the most well-known brands through to public sector clients, SMEs, agencies and individuals.

nesma provides SOSTAC® Principles and SOSTAC® Certified Planner training via online webinars and in-house on-demand.

Veronica Swindale


Veronica is a qualified Marketer and Trainer, a Fellow of the Chartered Institute of Marketing, a Member of the Chartered Institute of Public Relations, recently Certified Carbon Literate and a SOSTAC® Certified Planner.

She has combined a career in marketing with teaching the subject for over 25 years and founded nesma around 15 years ago to nurture marketing talent across the regions and then the UK. nesma now works internationally, helping organisations develop their marketing and communications expertise, no matter what the discipline.

LMC Associates

LMC Associates

Established by Lydia McClelland in 2019, LMC Associates is a business strategy and marketing consultancy based in Northern Ireland.

LMC Associates offers advice and guidance on all aspects of business including business strategy, business growth, marketing strategy and funding. LMC Associates offers business consultancy, mentoring and executive coaching.

LMC Associates offers WorldHost Principles of Customer Service Training and Certified SOSTAC® licenced training across the UK and Ireland.

Lydia McClelland SOSTAC(r) Certified Trainer

Lydia McClelland

Lydia McClelland is a Chartered Marketer and Fellow of the Chartered Institute of Marketing. She has held senior business development, marketing and GM roles across a range of sectors (Economic Development, the Arts, Higher Education and Science Centre/Visitor Attraction) before setting up her own Marketing and Business Consultancy in 2019.

Lydia is a SOSTAC® licensed trainer and also a WorldHost (™) Principles of Customer Services licensed Trainer. She also delivers training for CIM through the Accredited Study Centres in Northern Ireland.

Based outside Belfast, Lydia is a mum of two girls and enjoys yoga and walks in her free time.

e: [email protected]
m: 07546696130

Become a SOSTAC® Certified Trainer

A limited number of trainers will be appointed in selected cities.

  • Must be a SOSTAC® Certified Planner as well as a highly rated business trainer.
  • Limited number of trainers appointed
  • Large potential training opportunity
  • Create distinctive competitive advantage
  • Listed as a SOSTAC® Certified Trainer with certificate & logo
  • Power point slides
  • Workbook
  • Logos & graphics
  • Video list of urls
  • SOSTAC® Advanced Manual

Annual license fee (single user license) plus % commission on all training programmes. Contact [email protected]


If other training events are required in any areas e.g. Asia, the original SOSTAC® author, PR Smith, delivers whether, conference speeches, lectures, workshops or creative brainstorming sessions. Trainers can become affiliates & subsequently earn additional commission.